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The Death of Authorship

The Death of Authorship

Following from our Global Expo, Campaign Asia are running a six-part series that look at the four elements of the Intersections we explored at cultural centre and gallery space, Salt: Cultural, Geographic, Narrative and Commercial.

The second article in this series (below) is written by Flamingo Group Co-CEO Kirsty Fuller, where she explains how a brand story must have multiple authors and multiple narratives. 

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